How can Marketing mix model help Manchester United build its global brand? Essay

The principle reason for this report is to present the meaning of establishment and to examination its benefits. The report involves a few focal points of establishment in pretty much every perspective, which have been end up being fundamental and dependable. By this mean, the end could be drawn that it is the most ideal approach to show a worldwide business to establishment. 2. 0Introduction Franchise, is an approval allowed by an administration or organization to an individual or gathering empowering them to do indicated business exercises. For instance, McDonald’s is one of the most renowned brand diversifying. As the franchisor, McDonald’s gives the privilege to the franchisee, just as sell McDonald’s related items to somebody who is happy to set up his own business. The permit understanding requests McDonald’s to continue fabricating or working ways and the nature of the great. This is a settlement that can suit the two gatherings entirely well. Under a McDonald’s establishment, McDonald’s possesses or leases the position and the structure of café. The franchisee purchases the parts, the gear and the option to deal with the establishment in next twenty years. To affirm lucidness all through the world, all franchisees must utilize normalized McDonald’s menus, marking, organization frameworks and plan formats. 3. 0Main Section 3. 1 Justify of the reference Bernd Helmig is Full Professor, Chair and Head of Department for Business Administration, Public and Nonprofit Management at the University of Mannheim (Germany). Other than he goes about as Academic Director for Executive Education of Mannheim Business School. He was Visiting Faculty Guest at Harvard Business School (Boston, Cambridge/Mass. ), and Visiting Scholar at the University of Edinburgh (UK). His examination advantages spread fields, for example, Nonprofit Marketing, Fundraising, Social Marketing, Failure of NPOs, and Corporate Social Responsibility (counting Corporate Giving and Corporate Volunteering). Tansev Geylani moved on from University of Pittsburgh. He has such degrees as PhD in Industrial Administration (Marketing), Carnegie Mellon University, 2004,MS in Industrial Administration (Marketing), Carnegie Mellon University, 2002 MBA, Koc University and 1999 BS in Mechanical Engineering, M. E. T. U. , 1997. Tansev Geylani joined the Katz workforce in 2004. His examination advantages incorporate appropriation channels, retailing, product offering methodologies, data sharing, advertising and antitrust, media rivalry, and client created content. He was named Marketing Science Institute Young Scholar in 2009. Different honors he got incorporate Management Science’s Distinguished Service (2009 ; 2011) and Meritorious Service grants (2012), the Katz Excellence in Research Award (2009), and the Katz Excellence in Teaching Award (2008). Alanson Minkler function as an Associate Professor, Economics for University of Connecticut at Storrs Mansfield. His branches of knowledge include: Economic Rights, Alternative Economic Decision-Making. He additionally has degree like Ph. D. College of California-Davis, 1988 and B. A. College of California-Berkeley, 1981. His underlying advantages fixated on specialist commitments and inspirations in firms, with specific spotlight on work oversaw and diversified firms 3. 2 Advantages of Franchise Being your own supervisor The franchisor normally checks the guidelines of administration, quality, worth and tidiness of the franchisee (Minkler, A. , 1990). The franchisee who gets all the preparation and backing from franchisor is working their own business so has a lot to lose just as increase, which persuades them a great deal to decide to succeed. Lower disappointment rate Once you utilize an establishment, you are purchasing a created idea that has been effective. Figures show that franchisees stand a vastly improved chance of accomplishment than individuals who start free organizations; autonomous organizations tally a 70 to 80 percent possibility of NOT enduring the initial scarcely any basic years while franchisees have a 80 percent possibility of enduring (Michael M. Coltman, Franchising in Canada: Pros and Cons, Self-Counsel Press). Serious starting preparing The franchisor has the obligation to offer full-time preparing program which incorporates three phases to franchisee (Tansev G, 2004). Right off the bat, it begins with working in an eatery, wearing the staff uniform, planning for food and preparing. Furthermore, it centers around regions, for example, group building, business the board, dealing with client enquiries and initiative aptitudes. Finally, the learner finds out about stock control and requesting, lawful side of employing andâ employing staff and benefit and misfortune accounts. These preparation strategies are end up being significant. Advertising help Franchisee could profit by the parent company’s promoting programs, as per Entrepreneur. com. The showcasing and promoting ads made by the franchisor leave franchisee with more opportunity to concentrate on the day by day working of business. This is a success win for the two gatherings. It helps increment deals by methods for establishment, which, then again, permits the parent organization to gather more expenses. (Bernd H. 2008) Continuous help It perceives that the achievement and gainfulness of numerous worldwide chain brands are inseparably connected to the accomplishment of the establishments (Minkler, A. , 1990). A profoundly qualified gathering of expert consultants offer ceaseless help on everything from HR to PCs and bookkeeping. The field consultant can turn into an important colleague and a sounding board for thoughts. Ensured Territory In many cases, an establishment parent organization would ensure franchisee a foreordained domain and help it in prevailing in that field (Tansev G, 2004). Regions change contingent upon the organization which is worked with, however not contending with another establishment area from a similar organization in region can assist with creating income. 3. 3 Shortages of Franchise One significant issue for another business is foreseeing how much business it may appreciate, risking either capital issues or the challenges related with overtrading. The turnover and benefit from any outlet will change, contingent upon a wide scope of inside and outside factors. Each franchisee is required to adopt a positive strategy to working up deals, albeit a normal pace of return of more than 20 percent is commonly expected over the lifetime of the establishment. With regards to beginning a business, numerous individuals consider purchasing an establishment as an alternate route to progress (Bernd H. 2008). While there is some fact to this, not all establishments are made equivalent, and not every person is removed to be a franchisee. 4Conclusion By explicit depictions of numerous points of interest of establishment and examination them with its disadvantages, we can make the end that establishment is the most ideal method of universal business.

Brave New World: Hypnopaedic Slogans :: essays research papers

Rest educating and mind control: trancelike influence procedures utilized for control and control over the person. Subliminal therapy isn't generally advanced in our general public as formal instruction; yet, it waits not too far off. In Huxley's Brave New World, hypnopaedia is utilized to advance financial solidness and control feelings of the occupants living in England. The economy-arranged society depends on hypnopaedia to keep shoppers anxious to go through by them with appealing, expend driven expressions. For instance, one motto tells individuals that they "do love flying. [They] . . .do adore flying" (33). An inhabitant of London likes being high, utilizing helicopters for all transportation, and the sentiment of being protected in an indestructible machine. The gas-chugging machines cost gigantic measures of cash to keep filled, thus the gas showcase goes up. What's more, the individuals accept that "ending is better than mending" (35). One is educated to get rid of things as opposed to attempting to fix them. Society energizes buying new, continually purchasing to an ever increasing extent to support the economy. Besides, youngsters are instructed that "the more lines the less riches" (33). Sewing and other fixing of any sort are disliked, in light of the fact that it doesn't cost anything , rather, it sets aside cash. The more one endeavors to repair and keep as opposed to discard, the less cash available for use all through the nation and consequently, the economy endures. The flourishing of this cash cycle is esteemed profoundly, thus these three jingles are rest educated to all. Hypnopaedic mottos center likewise around empowering aloof joy. For instance, Lenina frequently says "a gram is better than a damn" (37). Society instructs one to take a gram of soma, the medication with no after effect, to dispose of issues or stresses. At the point when individuals pick soma as opposed to managing issues, it advances enthusiastic dependability all through the country. What's more, individuals discover that "one cubic centimeter fixes ten melancholy sentiments"(60). One should take soma as opposed to feeling terrible or upset about anything, which can divert the brain from other, progressively significant issues. Flimsiness in the work environment happens when one has enthusiastic pressure that can detract from the quality and amount of the work done. Besides, individuals meander aimlessly off that "was and will make me sick. I take a gram and just am" (29). It is encouraged that the past and future don't make a difference, concentrating just on the present is the right method to be.

Why is Blogging Such a Crucial Marketing Tool

Why is Blogging Such a Crucial Marketing Tool Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now! Why is Blogging Such a Crucial Marketing Tool? Updated On 08/11/2018 Author : Ram kumar Topic : Blogging Short URL : https://hbb.me/2JNekZf CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlog Over recent years, blogging has become hugely popular not just amongst those who are dedicated to blogging but also with businesses looking to use blogging as a marketing tool. For businesses, the ability to take advantage of the digital revolution through blogging has made it far easier to reach out to audiences and to boost business success. This is something that has become more and more important in today’s digital age, particularly given the stiff competition faced by businesses in all industries. The good news is that you do not have to be a blogging expert in order to benefit from blogging. In fact, most business owners have enough to be getting on with without having to try and become writing experts. This is why many now use companies like outreachxpert.com as this means that they can enjoy all of the benefits that come with regular blogging. Why you should use blogging for your business So, why is it so important to use blogging as part of your business marketing and to help boost business success? Well, one of the key things to remember about blogging is that it helps you to really engage with your audience in a far more effective way than standard advertising. Your audience is able to relate to your brand, services, products, and industry far more easily when you use well crafted blog posts, and this can make all the difference to your business success. Your blog posts provide you with the opportunity to make a real impact on your audience. As long as the information is accurate, interesting, and relevant, you can take the opportunity to make a real positive impact on your customers and audiences, which in turn can make a huge positive difference when it comes to your reputation and the level of confidence people have in you as a company. It is important to be seen as a leading authority in your industry these days if you want to succeed and one of the ways in which you can do this is through making sure you use blogging to its fullest potential. If you add new blog posts to your website on a regular basis, there is another key benefit you will be able to look forward to. Major search engines such as Google love to see fresh content being added to sites but the content has to be relevant and of high quality. By adding well written blogs on a regular basis, you will not only keep your readers more informed as well as more impressed but you can also keep the search engines happy, all of which can affect your website traffic and rankings. On a final note, you should make sure that you direct people to any new blogs you add to your website so that they are aware new ones have been added. One of the easiest ways to do this is through posting a link to your latest blogs on social media. This way, people will be able to see when you post something new and also forward the link to their own friends. .IRPP_button , .IRPP_button .postImageUrl , .IRPP_button .centered-text-area { min-height: 86px; position: relative; } .IRPP_button , .IRPP_button:hover , .IRPP_button:visited , .IRPP_button:active { border:0!important; } .IRPP_button { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #3498DB; } .IRPP_button:active , .IRPP_button:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; } .IRPP_button .postImageUrl { background-position: center; background-size: cover; float: right; margin: 0; padding: 0; width: 30%; } .IRPP_button .centered-text-area { float: left; width: 70%; padding:0; margin:0; } .IRPP_button .ctaText { border-bottom: 0 solid #fff; color: inherit; font-size: 13px; font-weight: bold; letter-spacing: .125em; margin: 0; padding: 0; } .IRPP_button .postTitle { color: #ECF0F1; font-size: 16px; fon t-weight: 600; margin: 0; padding: 0; width: 100%; } .IRPP_button .ctaButton { background: #ECF0F1; color: inherit; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; margin: 18px 14px 18px 14px; moz-border-radius: 3px; padding: 12px 0; text-align: center; text-decoration: none; text-shadow: none; webkit-border-radius: 3px; width: 80px; position: absolute; } .IRPP_button:hover .ctaButton { background: #e6e6e6; } .IRPP_button .centered-text { display: table; height: 86px; padding:0; margin:0; padding-left: 108px!important; top: 0; } .IRPP_button .IRPP_button-content { display: table-cell; margin: 0; padding: 0; padding-right: 10px; position: relative; vertical-align: middle; width: 100%; } .IRPP_button:after { content: "; display: block; clear: both; } READ5 Cool Widgets Services for Your Blogger Blog

Analysis Of Israelite And Swartz s Informative Article Essay

In Israelite and Swartz’s informative article, â€Å"Reformulating the Feminist Perspective: Giving Voice to Women with Disabilities†, the various ways in which disabled people, and more specifically, disabled women live and are perceived is discussed. The authors’ underlying comments about this perception are a product of the comparison between two models of disability brought up in the text and the further analysis of the social model within its many social applications. However, the authors successfully isolate some faults in the aforementioned models which brings room for critiques and scrutiny. Firstly, the primary argument put forth by the authors of this article is the idea that even with numerous feminist movements and positive progressions in the ways that the female population is being integrated and better valued in society, the disabled members of these feminist groups are still not equivalent nor are they being perceived as equivalent relative to the nondisabled portion of feminists and that their status is not improving. They mention how, â€Å"mainstream feminist theories tend to privilege the functional capabilities and social role characteristics of ‘normal’ women† and that, â€Å"nondisabled women have severed them from the sisterhood in an effort to advance more powerful, competent, and appealing female icons† (Israelite, Swartz, 2013, p.155). This goes against the entire purpose of having social movements and entire academic disciplines related to the study of human

Benefits And Adverse Effects Of Birth Control - 2738 Words

Benefits and Adverse Effects of Birth Control in Women 18-35 Yekaterina Rabinskaya 8/17/15 Introduction Since the invention of contraceptive methods, scientists have been looking for methods to benefit the process of birth control. We have found some ways in controlling conception and providing women the benefit of either taking an oral dose, injectable dose, or having outpatient surgical procedures that prevents pregnancy either indefinitely or for an extension of several years at a time. In this project, I will discuss if the oral type of birth control is beneficial and if the adverse effects are evident enough to compel the cessation of such preventative methods. With approval of birth control in United States, there has been a major turning point in the country. Introduction of birth control techniques provide women in the United States with an effective, reversible and convenient technique of contraception which made real prospect of the reliably childbearing in the country (Goldin Katz, 2002). Access to reliable birth control measures has permitted women to plan when to get pregnant, when to give birth as well as how to space their children in case they become parents. Apparently, the new norms for birth control technique continue evolving and are expected to continue gaining popularity all over the world. To be more specific, birth control has helped women develop economically especially in business sector for the past 85 years. Moreover, while the wage gapShow MoreRelatedThe Vaccine Controversy Essay examples1641 Words   |  7 Pages22, 2010 The Vaccine Controversy The vaccine controversy is the dispute over the morality, ethics, effectiveness, and /or safety of vaccinations. 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The Death Penalty For Juveniles - 946 Words

The death penalty for minors differs greatly from the death penalty for adult. The law that minor could be put on death row was decided to rule against the eighth amendment. The eighth amendment prohibits the act of â€Å"cruel and unusual punishment† which putting minors on death row breaks. On March 4, 2005 the law that minors could not be put on death row for their actions was set into place. The new laws say, â€Å"They cannot punish a minor by death penalty and they cannot punish someone for a crime they committed as a minor.† For example Christopher Simmons was sentenced to death row until 2005 when the laws were changed. He stole seven dollars, kidnapped, tied up, and pushed his neighbor off a railroad trestle; killing the young woman. He should have been sentenced to death row, but because of his age, seventeen, he was not put on death row. In fact he was not even sentenced to life with parole. He got re-sentenced to life without parole. The new laws helped a total of seventy-two juvenile offenders. it helped twenty-nine in Texas, fourteen in Alabama, five in Mississippi, four in Arizona, four in Louisiana, four in North Carolina, three in Florida, three in South Carolina, one in Nevada, and One in Virginia. They were all taken off death row and sentenced to life without parole. There is also a science behind why minors, anyone below the age of eighteen, cannot be put on death row. The National institute of Mental Health, the UCLA’s Department of Alexander 2Show MoreRelatedThe Death Penalty For Juveniles1169 Words   |  5 PagesResearch Paper: Death Penalty for Juveniles Capital punishment for juveniles is one of the most controversial topics to ever be explored in society and in the criminal justice system. The death penalty is a rare occurrence amongst juveniles since it is so arguable as to whether they should be tried as adults. 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Marketing Strategy Influence Firm Performance

Questions: Critically analyse the role and function of formal and informal institutions and evaluate how global companies may best respond to different regional settings in their strategy development and implementation processes. Critically discuss how successful companies can achieve global competitive advantage through creating and exploiting entirely new capabilities that go beyond those of competitors'. How should this process be managed effectively? Critically analyse the strategic motives which explain why multinational companies engage in Foreign Direct Investment and contrast the range of different methods available for this purpose. Evaluate the specific challenges facing start-up and SME companies in their desire to expand globally and discuss the extent to which you agree with the rationale of growth models such as the Uppsala model. Evaluate the process of global competitive dynamics and explain the various tactics and strategies that global companies may adopt in order to outperform their rivals. Answers: Introduction With the progress of time, the Multinational Companies (MNC) and such organizations are becoming more and more competitive, and thus, success is not limited to one particular destined point. With the increase in technology, innovative demand of target markets and strategic alliances, organizations are building their empire to be even more active and concrete. Some of the most successful companies are Apple Inc., Google Inc., Microsoft Corporation, Tesco, Telstra, Walmart, Toyota, Daimer Chrysler, Coles and Woolworths (Hwang and Park 2015). Each of these organizations has their strategic movements with respect to target market satisfaction and by utilizing market survey tools. However still they lag due to the improper market distribution channel, demand analysis, sales strategy, and leadership problems. Without differences in corporate strategies, organizations cannot capture larger market segment. In order to determine, how successful companies can achieve the global competitive advantage through creating and exploiting entirely new capabilities, the most successful retail giant Walmart has been chosen. Walmart falls under the retail chain industry founded fifty-four years ago in the year 1962 by Rogers in Arkansas, U.S. At present, the organization is having 11,620 employees and is serving both developed and developing countries (Abdullah Saif 2015). he range of products of Walmart is electronics, movies, music, home and furniture, clothing, home improvements, jewelry, footwear, shoes, pet supplies, health and beauty, fitness and sporting goods, auto and photo finishing, party supplies, craft supplies and grocery (Walmart.com 2016). In the year 2015, the revenue earned by Walmart was US$485.651 billion (Walmart.com 2016)The organization even has a lot of subsidiaries such as Asda, Vudu, Seiyu Group, Walmart e-commerce, Amigo Supermarkets, Massmart, and Lider. Thus, from here it can be understood how far Walmart has raised up its business across all nations including all types of product categories. In this essay, Walmart retail organization will be taken as the base of the study and the possible exploitation of new capabilities will be discussed. Discussion of Walmarts New Capabilities Walmart has been able to achieve most of the market share just by product differentiation. The number of products ranges from various categories and thereby enabling Walmart to reach all major types of target markets. According to Abdullah Saif (2015), if an organization has been able to target all customer segments with a few ranges of products then it has surely achieved highest market share. This is the same for Walmart. On the other hand, Agnihotri (2015) pointed out that along with highest product range, the organization is giving huge discounts. Thus, in future, in order to stay in the most successful position in the market, the organization has to sustain its discount giving capacity. Debt must not be raised and for that bulk supplies are to be gained from manufacturers. In the developing countries, the suppliers charge less amount for bulk supplies, but products are rich in quality. Thus, Walmart has the opportunity to raise the market demand by allowing discounts in other de veloping countries where similar products are more in price. In this way, suppliers loyalty will be raised and will sustain the win-win situation for both the stakeholders. According to Bang, Joshi and Singh (2015), sustainable competitive advantage can be received by developing the inventory management. Thus, Walmart has to use the POP data collection strategy so that inventory management can be controlled. On the other hand, Dickey et al. (2015) pointed out that long-term relationship with vendors help in increasing the organizations value. Walmart has started to operate in the fastest developing country, India and thus has the opportunity to get supplies from such nations and explore the tradition to all over the world. Fodness (2015) opined that in order to make competitive advantage, mixing and matching of tradition has often proved to be fruitful. Thus, Walmart can buy in bulk from the vendors from developing countries at low cost and sell those products across the globe with highest discounts. According to Friedman (2013), an organization may not sustain in competition if surrounded by a high amount of substitutions. Walmart has a good hold in South America, China, and Canada but it has failed to operate in Germany and South Korea. This has only happened because the number of substitutes was too much high. Strategic alliances are required for Walmart to sustain in such developed countries in future. On the other hand, Han (2015) pointed out that automated inventory management technology helps in reducing the overtime costs and complications of warehouse management. Walmart has already started to reduce the intermediaries in its supply chain and has established the cordial relationship with the manufacturers directly. In this way, the organization has been able to reduce the cost of inventory. Walmart has the distribution channel in different parts of the US. According to Hwang and Park (2015), Walmarts own warehouse provides 87% of inventory and whereas its competitors provide just 55% to 60%. On the other hand, Kang, Song, and Cha (2015) pointed out that Walmart successfully replenishes its warehouse just within two days, whereas its competitors are able to replenish warehouses only after five days. This has been only possible because Walmart directly deals with the manufacturers. Thus, the time of replenishment is reduced as the number of intermediaries is very less as compared to its competitors. This has proved to the competitive advantage for Walmart. On the other hand, Mayer and Noiseux (2015) pointed out that with automated technology for warehouse replenishment, Walmart has not only been able to reduce the time but has also reduced the price of its products. Furthermore, Miotto and Barki (2011) opined that shipping cost of Walmart is just 3%, whereas for its compe titors it is 5%. As Walmart has able to maintain the top class relationship with its distribution centers, consistent flow of products supports the supply chain of Walmart. Nugroho et al. (2015) opined that barcode system of technology helps in integrated inventory management. Walmart has maintained the rapid flow of information to all its employees regarding inventory replenishment. Each of the product categories has an individual unique barcode hand. Employees receive notification automatically whenever there is a requirement of product replenishment.. This reduced the chaos and helped in faster delivery of products. Its competitors take more time in inventory management and thus, time taken for shipping of goods is increased. Information regarding packaging, delivery, storage and shipping is done in the most integrated way reducing unnecessary paperwork. On the other hand, Olotewo (2015) pointed out that cross docking system of warehouse management has been the most effective factor for Walmart. Cross docking is the process where suppliers directly reach the warehouse and the employees select appropriate products, packages them, and sends them for sh ipping. This process has led the organization to market its products by 85% directly from its warehouse and thereby reducing the cost of products (Olotewo 2015). According to Persky and Merriman (2012), competitive advantage is reached by sustained economics where Walmart has able to reduce its cost of sales by 2% to 35 compared with kits industry average. Such amount of cost difference helps in reducing the price of products. On the other hand, Matusitz and Reyers (2010) argued that cost of sales can be reduced if the time for transportation of products from warehouse to stores is reduced. Walmart has its factory-owned trucks that transport products from warehouses to retail stores just within 48 hours. According to Rehme et al. (2015), by reducing stock-outs and excess inventory, the price of products is made stable. This reduces the cost of promotion, which aids in higher product discount. Walmart has been able to raise the discount for all its product range, which its competitors have not able to undertake. This has proved to be the competitive advantage for Walmart as price reduction helps in more unit sales. On the other hand, Stankevi it, Grunda and Bartkus (2012) argued that cross docking is extremely difficult to manage as an organization needs to make strategic investments in multiple interlocking support systems, which is far beyond justification by simple ROI criteria. Sun (2015) pointed out that Walmart is always under communication with its distribution centers, suppliers and with its every store point of sale units in order to get the idea of order flows, and consolidation of order execution so that smooth flow of products can take place. For such an integrated communication system, Walmart operates the private owned Satellite Communication System, which sends point-of-sale data directly to 4000 Walmart vendors. According to Varadarajan (2015), investment in a top class integrated communication system, which is not always feasible for all successful organizations. The organizations feel that with integrated technology, the cost of sales may be reduced, but the price of produc ts will eventually rise in the initial stages, which may affect customer retention. On the other hand, Wang (2015) argued that successful organizations have already taken all types of sustainability steps so that reduction in prices of products is possible and therefore, any further step, which can be taken, involves expanding technology involvement. Thus, from the discussion, it is evident that exploitation of new opportunity involves technology enlargement and inventory management that will limit the price of products and stabilize price changes, which will eventually increase e product awareness. Successful companies will be able to achieve global competitive advantage only if all types of market segments are reached, which will lead to sales maximization with least advertisements and promotional activities (Yuen Lam 2015). Walmart has reached out to most of its consumers just by limiting price changes and increasing discounts, thereby gaining consumer loyalty. According to Pastin (2015), technological improvement creates new capabilities for an organization, which includes online means of marketing. Lucrative offering and provocative marketing medium helps in identifying the new opportunities of market expansion. On the other hand, Christensen (2013) pointed out that online means of marketing have been the very common medium of sales at present for all successful companies. Hence, an organization needs to create unique sales strategy through online medium. Walmart has left no stone unturned in this respect. The process included Shipping Pass technology. Walmart introduced a new type of technology through which consumers can generate orders via online and would get automatic Shipping Passes for the next one year. Through Shipping Pass, registered customers would get free shipping for the next one year (Chesbrough 2013). Initially, many customers were able to create their accounts for Shipping Pass but later the link was removed. Walmart apo logized about the process and pointed out that it was the test medium of the technology, and the practical version will be updated soon on their official website. On the other hand, this strategy was an intentional strategy by Walmart, through which it came to understand the demand of consumers regarding such discount system. Such strategy acquired customers interest and thus the organization was able to catch hold its consumers for a long time after they have successfully implemented the system, which indicates new capabilities for business. From here it can be understood that organizations must not limit themselves to the traditional method of marketing but use innovative ways of online marketing so that both casual and premium customers are exclusively entertained. According to Johnston and Bate (2013), successful companies have the opportunity of improving the buying system of consumers that includes technological innovation. If the consumers are given new feelings while buying same products from supermarkets, they can be retained. Coles supermarket has installed the Blue-Sky Technology for automated buying experience enhancement for its consumers. The supermarket is huge enough and is quite similar to Walmart but not as big as the later. With Blue-Sky Technology, consumers are able to select their products through touch-screen menus and push-up buttons, which has been highly appreciated by the consumers (Cai, Hughes and Yin 2014). Thus, the organization was able to reduce their cost of employees, reduced their workers, and simultaneously engages more Australian Consumers. On the other hand, Jiang, Mavondo and Matanda (2015) pointed out that Walmart is following the same buying experience for its consumers all over the world. This organization has cut down any over expense and allocated those to discount system. Thus, the new capability is different for all organizations, where one organization tries to enhance the buying experience, and the other tries to increase discounts. According to Zawislak et al. (2012), new capabilities for corporate expansion ensure human resource management. Walmart had a tremendous expansion in the last decade and thus it was not able to manage all its business units through private airways. Therefore, it had installed the video conference technology so that all the units can be centralized under one network in real time basis. On the other hand, Ng, Ding and Yip (2013) argued that most of the successful organizations such as Kmart follow the classic textbook approach. Product oriented strategic business units are the primary focus for this organization. A strong centralized line management is supported by most of the supermarkets and thus most of the senior management spends their time in making line decisions that support infrastructure. According to Achtenhagen, Melin and Naldi (2013), the best outcome of Walmart was just because of retaining its suppliers and distributors, whereas other companies such as Kmart is constantl y engaged in changing suppliers in search price reduction. On the other hand, Tsai, Chang, and Peng (2016) were of the opinion that successful organizations need to stratify their official business within the infrastructure, but not modify their infrastructure. According to Willard (2012), the building blocks of corporate strategy are not markets or products but actually the business processes. On the other hand, Christin Jurisch et al. (2014) pointed out that competitive success depends on companys key process transformation into strategic capabilities, which provides continuous superior value to the customer. Hilb (2012) opined that the companies allocate capabilities by allocating them to strategic investments to support infrastructure that links SBUs and functions. On the other hand, Maponya (2015) pointed out that capabilities necessarily cross function; the champion of a capabilities-based strategy is the CEO. The core business capabilities for an organization consisted of five parameters, which are speed, consistency, acuity, agility, and innovativeness. Walmart has successfully maintained all these parameters and thus has been able to far exceed its competitors. The organization has been able to transform its capabilities into strat egy by involving better management rather than diversifying its target segments and thus it has able to retain its stakeholders. According to Chakravarty (2014), a shift in the strategic framework for achieving aggressive goals helps an organization in making potential business capabilities. Successful organizations need to abandon their traditional function cost, profit-center orientation by managing and identifying capabilities to link customer needs to customer satisfaction. On the other hand, Mishra, Devaraj and Vaidyanathan (2013) argued that successful organizations need to choose capabilities and make sure of the fact that the existing employees have enough skill and knowledge to achieve new capabilities. In this respect, Walmart has always engaged its consumers with the best service from its employees. Employees are always trained and are given the best knowledge of future capabilities for engaging customers. On the other hand, if Coles Australia is considered, then it can be said that with the installation of Blue-Sky technology, the employees are not well aware of the existing products in the superma rket and hence the employees do not entertain any query raised by the consumer. According to Koca-Helvaci (2015), successful organizations need to value its employees and thus, must reward them while they achieve business capabilities. In this way, employee motivation is extended. Walmart hikes the salaries of its employees after every six months and thus engages them. On the other hand, Mukoyama and Dawson (2013) pointed out that evaluation of employees is too much important for an organization but for its sustained success, the leadership must not be delegated. Cross-functional strategies are quite prone to happen when an organization changes with adaptability. Thus, the leadership must be restored within the CEO and directors so that business process is not derailed. This has been the same case for Walmart. The organization has maintained its strategic movement within its CEO and thus uniform decisions are followed throughout all the business units. Thus, it can be said that there are a lot of ways beyond traditional product diversification and situational an alysis for an organization for its expansion. Conclusion From the above discussion, it is evident that organizations will be able to enhance their competitive advantage only by technological developments and relationships with suppliers. With the progress of time, the corporate expansion will surely extend in overseas countries, but new relations have to be created. From the discussion, it has been found that Walmart has been the most successful retail organization as it has followed product diversification, largest market segmentation, excellent relationship building and top class communication channel. Global competitive advantage can only be created if there are differences in operation among the different organizations. Differences will create opportunities for successful organizations in better catching hold of the market. From the discussion it has been found that organizations will surely be able to extend its market base if new capabilities such as inventory and warehouse management are taken care. The organizations spend much of t he capital in developing their inventories. It may be difficult for organizations to fulfill cross-docking but if particular suppliers are retained then surely top class products can be selected by a successful organization. On the other hand, it must be kept in mind that marketing dimensions are changing, and consumer perception and expectation is continuously evolving. Successful organizations have to predict the demand and forecast the future opportunities by extending their RD team so that resource allocation and risk management can be thought of as early as possible. Consumer demand is continuously changing, and therefore, marketing channels require proper integration so that overseas demands are exchanged between the organizations headquarters. If organizations infrastructure requires change, then in that case it must be ascertained whether its employees are fit or not for the new framework. Technological innovation has to be well communicated to the employees so that service is maintained at the top class in future. Reference List Abdullah Saif, N., 2015. How does Marketing Strategy Influence Firm Performance? Implementation of Marketing Strategy for Firm Success.IJIED, 1(3), pp.7-15. Achtenhagen, L., Melin, L. and Naldi, L., 2013. Dynamics of business modelsstrategizing, critical capabilities and activities for sustained value creation.Long range planning,46(6), pp.427-442. Agnihotri, A., 2015. Extending boundaries of Blue Ocean Strategy.Journal of Strategic Marketing, pp.1-10. Bang, V., Joshi, S. and Singh, M., 2015. Marketing strategy in emerging markets: a conceptual framework.Journal of Strategic Marketing, pp.1-14. Cai, L., Hughes, M. and Yin, M., 2014. The relationship between resource acquisition methods and firm performance in Chinese new ventures: the intermediate effect of learning capability.Journal of Small Business Management,52(3), pp.365-389. Chakravarty, A.K., 2014. A Framework for Transformation. InSupply Chain Transformation(pp. 3-23). Springer Berlin Heidelberg. Chesbrough, H., 2013.Open business models: How to thrive in the new innovation landscape. Harvard Business Press. Christensen, C., 2013.The innovator's dilemma: when new technologies cause great firms to fail. Harvard Business Review Press. Christin Jurisch, M., Palka, W., Wolf, P. and Krcmar, H., 2014. Which capabilities matter for successful business process change?.Business Process Management Journal,20(1), pp.47-67. Dickey, M., John, R., Carabin, H. and Zhou, X., 2015. Program Evaluation of a Sanitation Marketing Campaign Among the Bai in China: A Strategy for Cysticercosis Reduction.Social Marketing Quarterly, 21(1), pp.37-50. Fodness, D., 2015. Managing the wickedness of socially responsible marketing.Journal of Business Strategy, 36(5), pp.10-17. Friedman, E., 2013. Book Review: Walmart in China.ILR Review, 66(5), pp.1236-1238. Han, S., 2015. A Review of Marketing Strategy Research on Changes in Market Environment.kmr, 30(1), p.31. Hilb, M., 2012.New corporate governance: Successful board management tools. Springer Science Business Media. Hwang, M. and Park, S., 2015. The Impact of Walmart Supercenter Conversion on Consumer Shopping Behavior.Management Science, p.150515090149005. Jiang, W., Mavondo, F.T. and Matanda, M.J., 2015. Integrative capability for successful partnering: a critical dynamic capability.Management Decision,53(6), pp.1184-1202. Johnston, R.E. and Bate, J.D., 2013.The power of strategy innovation: a new way of linking creativity and strategic planning to discover great business opportunities. AMACOM Div American Mgmt Assn. Kang, H., Song, J. and Cha, K., 2015. Shinchang Market Revival Strategy.JMT, 01(04), pp.45-51. Koca-Helvaci, Z.C., 2015. Walmart and its employee relations: organizational stance-taking and legitimacy.On the Horizon,23(4), pp.374-386. Maponya, K.R., 2015.Store managers perception of the new Walmart/Massmart price promotion strategy(Doctoral dissertation). Matusitz, J. and Reyers, A., 2010. A Behemoth in India: Walmart and Glocalisation.South Asia Research, 30(3), pp.233-252. Mayer, S. and Noiseux, Y., 2015. Organizing at Walmart: Lessons from Quebec's Women.GLJ, 6(1). Miotto, A. and Barki, E., 2011. Walmart: um projeto para a base da pirmide no Brasil.RevistaBrasileira de Casos de EnsinoemAdministrao, 1(1), p.1. Mishra, A.N., Devaraj, S. and Vaidyanathan, G., 2013. Capability hierarchy in electronic procurement and procurement process performance: an empirical analysis.Journal of Operations Management,31(6), pp.376-390. Mukoyama, M. and Dawson, J., 2013. 3 Global portfolio strategy as a new strategic paradigm.Global Strategies in Retailing: Asian and European Experiences, p.55. Ng, I.C., Ding, D.X. and Yip, N., 2013. Outcome-based contracts as new business model: The role of partnership and value-driven relational assets.Industrial Marketing Management,42(5), pp.730-743. Nugroho, A., Harwani, Y., Dewita, A. and Sihite, J., 2015. Is It Traditional or Contemporary Marketing Strategy? A Textual Cluster Analysis @MercuBuana_Reg.MJSS. Olotewo, J., 2015. Marketing and Logistics Strategy: The Integration Process.International Journal of Online Marketing Research, 1(1), p.8. Pastin, M., 2015. 5 Competitive Strategies of Successful (and Ethical) Companies - AMA Playbook. [online] AMA Playbook. Available at: https://playbook.amanet.org/5-competitive-strategies-of-successful-and-ethical-companies/ [Accessed 15 Feb. 2016]. Persky, J. and Merriman, D., 2012. Focus Issue: WalMart.Economic Development Quarterly, 26(4), pp.283-284. Rehme, J., Nordigrden, D., Ellstrm, D. and Chicksand, D., 2015. Power in distribution channels Supplier assortment strategy for balancing power.Industrial Marketing Management. Stankevi it, E., Grunda, R. and Bartkus, E., 2012. Pursuing A Cost Leadership Strategy And Business Sustainability Objectives: Walmart Case Study.ecoman, 17(3). Sun, Z., 2015. Brief Probe into the Brand and Marketing Strategy of NBA.Asian Social Science, 11(16). Tsai, K.H., Chang, H.C. and Peng, C.Y., 2016. 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Innovation capability: from technology development to transaction capability.Journal of technology management innovation,7(2), pp.14-27.

4 Best eCommerce Platforms to Launch a Store in 2019

When it comes to choosing an eCommerce solution for your business, the possibilities can seem endless. When considering the best eCommerce platforms, youll have to think about such things as your budget, what features and tools you need, and so on.Since different platforms offer various features, it’s important to choose one that aligns closely with your sales strategy and goals. To help you make that decision, we’ve put together a list of the top four best eCommerce platforms, including Shopify, WordPress, Wix, and BigCommerce. First up, Shopify is one of the most popular eCommerce platforms in the world. Its simple and easy to use, which makes launching a new store a breeze. Its especially well-suited to smaller brands with a low sales volume.Key features:Shopify uses a single dashboard to manage orders, shipping, and payments. This minimalist approach is perfect for new eCommerce owners.In addition, this platform offers tools to help you create and build your busines s from the ground up. It will help you register a domain, design your website, and market your business. Youll get support for running Google and Facebook ads, as well as for including title tags, meta descriptions, and product details in your store. Shopify also offers its own payment gateway (Shopify Pay), although you can still use other popular payment gateways like  PayPal and Stripe  (though Shopify charges extra if you use a different gateway).If youre looking for a platform that can do a lot of the work for you and comes with plenty of support, Shopify may be for you. On the other hand, if you are managing higher sales volumes or are a more experienced seller, than you may want to consider other platforms.Customization options:Shopify has few customization options for your stores appearance and functionality. If you are looking for a simple way to sell some products, its a solid choice. However, larger brands may find that it lacks scalability and advanced functionality. Ease of use:One of Shopifys greatest strengths is how easy it is to use. Its simple dashboard and straightforward system make it perfect for someone who is new to eCommerce and simply wants to hit the ground running.Additionally, you wont have to worry about security and maintenance, as Shopify handles those things for you.Price:Depending on the features you want, Shopify plans range from $29 to $299 a month. The basic plan enables you to sell an unlimited number of products, while the more advanced plans offer more accounts and options. Shopify will also charge you extra if you want to use your own payment gateway instead of Shopify payments.2. WordPress  + WooCommerce (or EDD)WordPress is a website-building platform that enables you to set up an eCommerce store using a dedicated plugin. Two popular options are WooCommerce and Easy Digital Downloads  (EDD). Both offer full integration with your website and are a great way to sell online, especially if you already have a WordPre ss site.Key features:WooCommerce is an open-source eCommerce platform built on WordPress. It lets you sell physical and digital products, and is modular and fully customizable. You also have complete control over the appearance and functionality of your eCommerce store, including thousands of extensions for everything from payments and shipping to marketing and accounting.By the numbers, WordPress/WooCommerce is the most popular way to create an eCommerce store even more popular than Shopify.As we mentioned, another option you can try is Easy Digital Downloads. This eCommerce platform is ideal for those looking to sell only  digital products. It has a number of extensions available to fit your needs and does not put any restrictions on the number of files you can sell.Customization options:Both plugins come with a lot of customization opportunities, as long as you are willing to work in WordPress. Since they are open-source tools, developers are free to code in any functionality theyd like.Ease of use:Either plugin is fairly easy to get started with, especially if youre familiar with WordPress. If not, there may be a bit of a learning curve, but you can still get a functional store set up quickly.Price:WooCommerce is a free plugin, though most store owners will need to purchase at least a few premium extensions. As for Easy Digital Downloads, theres a limited free version, along with premium tiers that range from $99 to $499 per year.Youll also need WordPress hosting to power your store. Dedicated WooCommerce hosting can be a good option if you choose to go with WooCommerce.3. WixWix is one of the simplest eCommerce platforms. Its actually a general-purpose website builder that includes eCommerce functionality, rather than a tool 100% focused on eCommerce.Its the no-frills option, making it perfect for new online stores that intend to keep things small. It offers just enough features to get you started, but may not scale well alongside fast-growing stores.K ey features:Wix is equipped with a drag-and-drop store builder and a large selection of templates for designing your eCommerce website. It has a simple shopping cart and a seamless checkout process, along with a number of options for displaying and showcasing your products.  Other features include mobile optimization and customized thank you messages.This platform can be a solid choice if your business is brand new, and youre looking for an all-in-one option. It offers online hosting for your store at a very reasonable price, and wont require complex setup or additional tools.Customization options:Although Wix is very simple to set up, it does not have many customization options. If youre happy using a simple site builder with a pre-designed template, it can get your online store up and running in record time. However, you do run the risk of ending up with a cookie-cutter look.Ease of use:Overall, this is a great platform for beginners, as its very easy to use and manage. All you have to do is sign up, build a quick website, and youre ready to begin selling your products.Price:Wix is one of the most affordable options on this list. You can get an online store up and running for just $23 per month.4. BigCommerceFinally, if youre looking for a fully-customizable platform that is used by new and enterprise-level eCommerce businesses alike, BigCommerce might be right for you. It has a wide variety of built-in features and options, so you can create your online store however youd like.Key features:BigCommerce is an extensive platform. It has industry-leading uptime, advanced security, and integration with many different plugins and eCommerce apps. It also partners with all of the most popular payment gateways.Furthermore, this platform is scalable. That makes it a great option if you think your business may grow quickly, and you need an all-in-one platform for building a full-fledged online store. If youre looking for an eCommerce platform that can do it all, Big Commerce is one of the best eCommerce platforms.Customization options:BigCommerce is highly customizable, with a back end that not only lets you manage your sales, but enables you to design your eCommerce website any way you choose. You can use the pre-built templates and other resources, or build your site from the ground up with the functionality that best suits your business.Ease of use:This is a complex system with a lot of options and add-ons, which makes BigCommerce one of the more difficult platforms to get started with. However, its not hard to use once you get past the initial learning curve.Price:BigCommerce offers both small business and enterprise plans. Small business plans start for as little as $29.95 per month.How to choose from among the best eCommerce platformsThe bottom line is that when it comes to eCommerce, theres no one-size-fits-all option. The platform that is best for your business will depend on a number of factors, such as your sales and budget.When decid ing between the best eCommerce platforms, it may help to consider the following questions:What payment gateways does the platform support? Are there any fees to use your preferred payment gateway?Will it integrate with the other tools you plan to use?Is it search engine optimized (SEO)?Is there a way for customers to leave reviews?How does the platform handle security and maintenance?Can it scale as your business grows?Is it mobile friendly?If youre still not sure, our top recommendation for new eCommerce store owners is WordPress and WooCommerce. This combination of tools is very easy to get started with, yet incredibly flexible and scalable to meet your needs.ConclusionWith so many options available for building your eCommerce store, it’s hard to know which one to choose. The good news is that this surplus enables you to select the platform that caters best to the specific needs of your business.Here are four of the best eCommerce platforms to consider for your online store :Shopify: A popular option for smaller stores and a great simple option for beginners.WordPress: Both easy to use and very flexible.Wix: Gets your store set up very quickly.BigCommerce:  Especially good for enterprises. Launching an eCommerce #store? Check out the 4 best #eCommerce platforms in 2019 🛒 Click To Tweet Do you have any questions about eCommerce platforms, or how to choose which one works best for you? Ask away in the comments section below!Free guide5 Essential Tips to Speed Up Your WordPress SiteReduce your loading time by even 50-80% just by following simple tips.

IDEO Case Analysis Essays

IDEO Case Analysis Essays IDEO Case Analysis Paper IDEO Case Analysis Paper Teams are created for certain products and brainstorming involves every single person throwing out any idea that comes to their head, which In turn produces groundbreaking innovations and designs. They also promote entrepreneurship and creativity through managerial decisions to not assign any titles to their employees. This enables everyone in the organization to feel equal and contribute to each project equally. DIED has had great success with this technique and set a benchmark for other companies to follow. It promotes entrepreneurship because employees are more innovative and creative when they feel equal, which leads to new Ideas and innovations in the company. They are at the top when It comes to process, organization, and company culture. 2. I think DIED should accept the visor project on the dramatically tight and reduced schedule. Although they spend roughly double the time on most projects, It could be a great challenge for their team and enable them to learn due to the pressure that will come along with the project. I think If anything, they could try to compromise an In between with Handspring for the launch schedule. Having an early launch schedule could have a negative Impact on Handspring too because DIED might have to skip certain stages of their product design process. This could lead to an Inferior product than If they would have a little more time. DIED Is In the business to develop products; so declining this project would be a bad business move on their part. At the end of the day, they are getting paid so they should comply with Handspring and explain to them their concerns. If anything, they could charge more for the tighter schedule Like Cleaners would charge more for same day service. However, I think this Is a great opportunity of DIED to see what their teams can do and come out with a great product development of the Handspring project. By frankly more innovative and creative when they feel equal, which leads to new ideas and innovations in the company. They are at the top when it comes to process, the time on most projects, it could be a great challenge for their team and enable hem to learn due to the pressure that will come along with the project. I think if anything, they could try to compromise an in between with Handspring for the launch schedule. Having an early launch schedule could have a negative impact on design process. This could lead to an inferior product than if they would have a little more time. DIED is in the business to develop products; so declining this project anything, they could charge more for the tighter schedule like Cleaners would charge more for same day service. However, I think this is a great opportunity of DIED to see

Describe a domain name, and provide examples of domain names Essay

Describe a domain name, and provide examples of domain names - Essay Example The name is divided into two parts. The first part is a unique string selected by the owner of the name. The second part appears to the right of the last period (dot) and refers to the type of presence. For the second part, there are standard strings which define various types or groups, some of which are given below: .edu Educational institutions .gov Government .com Commercial organizations .org Non-profit organizations .net Network organizations The Internet is a web (and thus the name) of countless computer servers internetworked with each other through the IP communication protocol where each node has a unique IP address assigned to it. The domain names, described above, map to one or more IP addresses and help to create a friendlier, easy to remember layer on top of the IP numbers. The Domain Name Service accessible through every server helps to translate these names to IP addresses. In this way, it is easier to remember www.google.com rather than a string of numbers representi ng it. Some examples of domain names are: www.microsoft.com Microsoft www.apple.com Apple www.icann.org ICANN Finally, several countries have their own suffixes at the end of the domain name. For example, .au Australia .uk United Kingdom .mx Mexico References ICANN-Accredited Registrars. (2011, Jan 10). Retrieved from http://www.icann.org/en/registrars/accredited-list.html

According to what we have learned by reading Imagine book, how could Essay

According to what we have learned by reading Imagine book, how could you help yourself be more creative (from page - Essay Example Creativity holds no specific definition due to the broad concepts it encompasses. In this regard, scientific principles can also be factored in in creativity pursuits, especially in regard to more creativity in an individual. According to Jonah Lehrer (3), the brain acts as the central nerve to creativity. However, there are other complementing variables to the creativity process. These variables are generally the day to day surrounding that a person finds him/herself in, actions and activities undertaken by others, and all other influential factors that directly or indirectly impact on the life of an individual. More creativity can be realized from putting the brain to work (Lehrer 13). This is basically becoming more open minded, embracing diverse mindsets and evaluating a scenario in more than one aspect. Although creativity could be said to have been realized prior to undertaking this process, this still serves a better ground to realize more creativity. This brain technique to making oneself more creative works based on the fact that it personally allows the treatment of the same thing in a number of ways. In so doing, there is more than just a single approach to a brain-based activity. In the process, an advanced version of creativity could result. Personal success or failure is another way to enhance more creativity. Jonah Lehrer presents the case of Dylan (Lehrer 17) to depict this scenario. Characterized by frustration, failure or even success, it is possible to boost creativity, and specifically realize even more creativity. What defines success or failure is the individual’s goals and objectives in life. While some achievements are deemed success by other people, others could account for the same achievements as failure, and subsequently frustrations. This means that creativity is uniquely customized to oneself, and the various levels of

Looked After Child (LAC) Policy Analysis

Looked After Child (LAC) Policy Analysis In this essay I will be focussing on Looked After Children (LAC) as my service user group and identify relevant laws relating to the service user group and then identify recent policies which underpin this aspect of practice, and discuss the values which underpin the law in this area of practice and finally relate these legislation to my placement practice. Definition of the term looked after? The term looked after was introduced by the Children Act 1989 and refers to children who are subject to care orders and those who are voluntarily accommodated. Wherever possible, the local authority (LA) will work in partnership with parents (Pierson and Thomson, 2002). Many children will have been affected by distressing and damaging experiences including physical and sexual abuse and neglect. Some may be in care because of the illness or death of a parent. Others may have disabilities and complex needs. The majority of young people in care come from families who experience difficulties and are separated from them because their family was unable to provide adequate care. Vulnerable unaccompanied minors seeking asylum in the UK may also become looked after (Department of Education and Skills, 2004). The main pieces of legislation underpinning social services for children and young people are the Children Act 1989, the Children (Leaving Care) Act 2000 and the Adoption and Children Act 2002. Local authorities have specific legal duties in respect of children under the Children Act 1989 including: To safeguard and promote the welfare of children in their area who are in need Provided that this is consistent with the childs safety and welfare, to promote the upbringing of such children by their families, by providing services appropriate to the childs needs , to make enquiries if they have reasonable cause to suspect that a child in their area is suffering, or likely to suffer significant harm, to enable them to decide whether they should take any action to safeguard or promote the childs welfare(Brammer, 2007). Children (Leaving Care) Act 2000 places responsibilities on local authorities to provide greater support to young people living in and leaving care. These include: A duty to assess and meet the needs of young people aged 16 and 17 who qualify for the new arrangements, the provision of a personal adviser and pathway plan for all young people aged 16 to 21, or beyond for those who qualify for the new arrangements ,a duty to assist those leaving care, including with employment, education and training (the duty to assist with education and training and to provide a personal adviser and pathway plan continues for as long as a young person remains in an agreed programme, even beyond the age of 21(Brayne and Carr (2005)). Adoption and Children Act 2002 This act aligns adoption law with the Children Act 1989 to make the childs welfare the paramount consideration in all decisions to do with adoption. It includes: Provisions to encourage more people to adopt looked after children by helping to ensure that the support they need is available. A new, clear duty on local authorities to provide an adoption support service and a new right for people affected by adoption to request and receive an assessment of their needs for adoption support services .Provisions to enable unmarried couples to apply to adopt jointly, thereby widening the pool of potential adoptive parents .Stronger safeguards for adoption by improving the legal controls on intercountry adoption, arranging adoptions and advertising children for adoption .A new special guardianship order to provide security and permanence for children who cannot return to their birth families, but for whom adoption is not the most suitable option and a duty on local authorities to arrange advocacy services for looked after children and young people leaving care in the context of complaints (Department of Education and Skills,2004). The other key aspect of the duties of LAs in relation to children looked after by them is the provision of education. Every Child Matters (2000), the Children Act 1989 (s.22) (3)(a) (and amended by section 52 of the Children Act 2004) have stressed and reinforced the importance of the local authoritys duty to promote LACs educational achievements. In order to do so, a care plan needs to be produced, which would include a Personal Education Plan (PEP). The PEP would look at the childs developmental needs in terms of his/her education and, as states by Every Child Matters (2000), should be reviewed regularly. Here, partnership and inter-professional/agency work is again reinforced in order to meet the childs needs. Further, there is a need for LAs to encourage LACs to have health examinations, particularly regular checks by GPs, dentists and opticians. At the same time to acknowledge that a child can refuse this having regard to his/her age and understanding (Children Act 1989)(s.38)(6). The value of the child welfare is incorporated in the every child matters (2003) policy which emphasise that looked after children must be healthy, stay safe, enjoy and achieve in life, make a positive contribution to society and achieve economic well being (Department of Education and Skills,2004). My second placement was with an organisation who deals with Children and Adolescents who suffer from Mental Health and also have difficulties with their status in UK. The team specifically worked with looked after children (LAC) who were suffering from emotional and psychological behavioral problems. Whilst on my placement, s31 were used most often. The social workers had to make certain that they had all the necessary documents in place before any action was taken. If a social worker interfered, without authorised documents from the courts, the birth parents could take court action against the local authorities. Legislation may at times be helpful or unhelpful for LAC. A positive aspect of legislation is that the local authority has a obligatory responsibility to make sure a care plan is in place, in accordance with the 1989 Children Acts, s26 (2) and s31A plan, within ten days of the individual being placed with the local authority. This will make sure that the individuals needs, views and wishes are taken into consideration when decisions are made. The childs parents or whoever holds parental responsibility, foster careers and an independent advisor may also be present when the care plan is been drawn up. The care plan should include factors such as the individuals education and health needs, how often contact should be made with parent/siblings. During my placement, I attended a review meeting, to discuss child x who had just been placed in a foster home. The foster carer was discussing the troubles she encountered with him, for example his challenging behavior and him missing his siblings. Following the meeting the social workers decided to speak to child x, to identify reasons for his behaviour. However, there are certain aspects of the legislation that may at times be harmful to LAC. The Children Act 1989 s22 (3) places an importance towards family stability. This may not always be in the child/young persons best interest. Kinship care may not always be suitable due to factors such as family dynamics, if the child was taken away because of abuse or neglect or there could still be contact with the birth family. The above could have a unfavorable effect on the child/young persons well being. Section 22(5) of the Children Act 1989 states that all local authority, have a duty, to consider a childs cultural and ethnic background, when placing them with foster carers. However, this may not always be possible, for service users who are from the black and ethnic minorities, due to the lack of black and ethnic minority foster carers (Colton et al, 2001). According to Colton et al (2001) there are a high proportion of black and ethnic minority children and young people, especially dual heritage service users, who are looked after. In todays society, children who are looked after are considered to be amongst the most at risk (Every child matter, 2004). Numerous having experienced hardship may be naive of their entitlements and therefore may not get their requirements met. The language often used within social work is judge to be very complex and confusing for service users, especially children and young people. Therefore Local authorities and social workers need to work in partnership with LAC, their families and agencies in order to protect and look after service users. Legislation needs to be used fittingly in order to empower service users. Research has shown when local authorities and parents work together the outcomes for the child/young person, have a higher chance of working (Thoburn et al, 1995). Social workers hold a vast amount of authority when carrying out their work therefore it is vital that they do not misuse this status. Social workers work within the restraints of policy and procedures trying to meet the needs of service users. (Allen, 1998). Good social work practice is working in partnership with all concerned. This may however cause an imbalance between the service users/family and local authority. For example, if the local authority has to remove a child due to abuse, the family may not always agree. By having awareness and working in a reflective manner, with regard to ones own personal prejudices, values and attitudes will enhance safe social work practice with service users. Legislation at times may discriminate either on a personal, cultural or structural level (Thompson, 2001). It is the duty of all social workers to be aware of this and challenge it, on all levels. In the Children Act 1989, s22 (5), tries to support anti discriminatory practice by given due consideration to LAC religious and cultural needs, before placing them with foster carers (Allen, 1998). It is important that social workers, who work with LAC and their families hold fast to the Children Act 1989.Understanding of the law is extremely important. Also social workers need to be alert and be aware of the challenge that they may meet when working within the legal framework. It is of utmost importance that social workers receive regular training to be kept informed with legislation and necessary skills, which will help to improve their current practice. Social workers need to make sure their practice is anti-discriminatory, as to empower service users and promote their autonomy. Reference Allen, N. (1998) Making sense of the Childrens Act (3rd edition), John Wiley Son Brayne, H. Carr, H. (2005) Law for Social Workers. (9th Ed.). Oxford: Oxford University Press. Colton, M.; Sanders, R.; and Williams, M. (2001) An introduction Working with children, a guide for social workers, Palgrave. Pierson, J M, Thomson (2002) Dictionary of Social Work. Harper Collins Publishers. Brammar, A. Socail Work Law,2007(2nd edition),Pearson Education Ltd. Thompson, N. (2001) Anti-Discriminatory Practice (3rd edition), Palgrave Thoburn, J.; Lewis, A and Shemmings, D. (1995) Paternalism or Partnership Family Involment in the Child Protection Process, Blackwell. Every Child Matters (2000) Guidance on the education of children and young people in public care 2000. [Online]. Available from: http://www.everychildmatters.gov.uk/files/9E18CB7F9306BA85A821C24BBCE18082.pdf (Accessed 4/5/2007).

The Perfect Idea :: Free Essays Online

The Perfect Idea It was a true Alaskan night. The air was crisp and the road was covered with sand and pebbles embedded in the ice. Frost was beginning to form on the frozen green branches of the spruce trees and there wasn‘t a soul in sight. It was an early Sunday morning two days before Christmas and my best friend David and I had thought of a brilliant idea. I was spending the night at David’s house which was only about a block away from where I lived. As naive eighth grade students, we hadn’t counted on getting in as much trouble as we did for a nights worth of fun. It all started when David said, â€Å"Bobby, lets go pick up my girlfriend, Justine. My mom should be sleeping now. We can sneak out the garage door, put the car in neutral and quietly roll it down the driveway. After that, we can push it down the street and start it so my mom won’t hear.† â€Å"All right. Can I drive?† I asked. â€Å" Sure,† he said. â€Å"Yeahhhhhh! This is so awesome,† I shouted as we cruised down the highway thirty minutes later towards Justine‘s house. â€Å"Who is as cool as us, David?† I asked with a huge grin on my face. â€Å"Nobody,† he said laughingly as we both smiled without a worry in the world, listening to the bass vibrations pound on the back seats to the rap music. â€Å"Where are we going?† I asked ten minutes later after we had picked up Justine. â€Å"Lets go to the point,† said David, which was about fifteen minutes away located on a cliff near Cook Inlet. â€Å"Okay,† I said in excitement. Driving down the road, we spotted a police car on the side of the street with his lights off waiting for someone to ticket. We casually drove past him following all the laws as we headed towards the point. The point was located on a dead end road, and with our luck, it was already closed for that night. â€Å"Shoot! It’s closed!† said Justine, who was scared because we had just passed a cop. â€Å"What should we do, David?† I said nervously â€Å"Let’s just be calm and go out the same way,† David replied. â€Å"Are you sure?† I asked. â€Å"Yeah, yeah, he’s not going to do anything. Trust me,† he said with confidence. â€Å"Okay,† I said, although I knew deep down inside something bad was going to happen.

Bartleby the Scrivener

Bartleby is employed in the narrative not merely or not really as a character but more of a representation or symbol. Bartleby’s character can be compared with another character made by Melville, Moby Dick. The reason for such comparison and at some point similarities between them is that both characters are interpreted by the readers and some literary critics in many different ways. In effect, these characters cannot be construed in a single way. In the story Bartleby the Scrivener, Melville discovers comparable philosophical concerns in a special sort of setting. In an impressive comparison with Ahab (in Moby Dick), Bartleby is also fascinated by walls – a persistent emblem in the story. Bartleby’s character can be seen as a sort of wall in a sense that no one really knows what he thinks, what he likes, what interests him, and whatsoever. Almost all things about him and about his actions are unknown and hard to explain. This description is unveiled by the character played by the lawyer, who eventually becomes Bartleby’s boss. The lawyer all throughout the story attempts to discover the absurdity of Bartleby’s character which is depicted in several scenes of the story. All throughout the story, Bartleby constantly refuses to follow what his boss asks of him. Consistently, he also refuses to state why he refuses to do so. Such attitude becomes the fundamental frustration of the lawyer in the story. He does not know how he could make Bartleby follow his orders as how his other employees do. The first impression that would justify why the lawyer does not fire Bartleby is the idea that he is probably so surprised of Bartleby’s attitude of being nonconformist such that it becomes a big challenge for him to be able to make Bartleby follow him. He does everything to do this but he always fails. To his surprise, he could not find in his heart the motivation to dismiss his eccentric employee. Lots of scenes suggest how the lawyer pays so much sympathy for Bartleby though the latter never gives him the chance of knowing the reasons why he keeps on refusing to obey his orders and why he keeps on refusing telling him the reasons. The first scene where the lawyer shows care and concern for Bartleby is when the former finds out that the latter is staying at the office even after office hours. When he learns that Bartleby does not have a home to go after work, he just lets him stay in the office. The next scene is when the lawyer refuses to agree to get Bartleby out of the office by a stranger. Probably, the lawyer feels that the stranger would not do good for Bartleby that is why he does not agree to the stranger’s proposal. Another scene is when the lawyer finally decided to relocate his office to another place and find out Bartleby standing in an empty room. He is touched by the scene and in the end gives Bartleby money but leaves him as well. The last scene is when the lawyer pays sympathy for Bartleby when he learns that he is sent to prison and he is dying because of his refusal to eat. He visits him and even pays the warden to make sure that Bartleby would eat his meals. Until the end of the story, Bartleby does not reveal his reason for behaving like what he does. No one succeeds to unveil this information not even the lawyer who becomes so frustrated of making Bartleby disclose his feelings about what is happening in his life. Towards the end of the story, the scenes between the lawyer and Bartleby suggest the tolerance and at the same time the aggravation that the lawyer feels towards Bartleby. Some critics say that it could be the case that the lawyer somehow understands Bartleby’s behavior for the reason that he too also wants to go against what the trend during that time asks them to do. But just like Bartleby, the lawyer could not find the exact words to explain the feeling that he has in his heart and the thoughts that envelops his mind.   So he tolerates what Bartleby is doing. To give a conclusion, Bartleby serves as the direct representation of the wall which is the main theme of the story. He never reveals anything just like the wall – as how the wall does not make any response whatever one does against it. Bartleby refuses to reason out for he believes that no one would understand him as he himself could not his own way of thinking. When he dies, he gives the lawyer, his boss, the lesson not to become a puppet of anyone else. Bartleby is able to show how nonconformist he is to the point of embracing death for the sake of upholding what he believes in. It is implicit in the story that somehow the lawyer is starting to realize how disgusting the trend that he is currently following (the trend of Capitalism). But he refuses to express it for the reason that he knows that when he do such, his life would be in peril. But as he sees the dying Bartleby, he understands that it is much better to die keeping one’s own principles than continue living trying to fit in with somebody else’s standards. Reference: Melville, H. (2006). Bartleby, the Scrivener, a Story of a Wall-street. Lightning Source Inc.      

Pactoric Reflection - 815 Words

Over the course of this course, I have been challenged to think about certain issues and look at them with a different perspective. It has been an informative course in which has sharpened my skills as a writer, speaker and overall thinker. This course teaches the fundamentals of Jesuit values and public speaking. Exposure of things like rhetoric, LMU’s mission statement, and the book Persepolis have made me more open minded and gain more control of my use of language and thoughts as a whole. The three forms of rhetoric, ethos, logos and pathos, have impacted the way I interact with the English language. Before being exposed to rhetoric I was unaware of its impact on everyday life. People use rhetoric every day, not only in writing but†¦show more content†¦It helps that that is the mentality of the school and it pushes me to strive to further my education as far as I can. I am all for the education of the whole person and it will help me become a better person. Giving back to the community that made is a big thing for me. Being from Westchester and LMU being such an influential component of my upbringing, I want to use the Jesuit values to have a positive impact on the lives of others. The book Persepolis made me have a more open-minded view of the world. Never have I felt that a someone’s own country would want to inflict damage on its own people and it made me feel blessed about the current situation that we have in our country. The story that we have as Americans of the middle eastern countries is only one -side of what is really going on. In the book, Marjane gives some insight as to what it is like growing up at the time of war. Marjane is an interesting character who, thanks to her parents had a very different experience of the war. She was able to participate in the actual protest and the being an activist in everything that was going on in the country. Even the schools, which were segregated between boys and girls, would teach the kids lies about the government. Luckily her parents had the awareness of everything that was going on and could inform her on the things that were actually going on. As Americans, we have no clue as to what truly goes on in other